I wanted to those those questions out for readers here, but my two quick answers are--A) just start doing it (how else does anything get done), and B) incorporate metrics into the plan. I'm sure it's similar in the States - with hotspots of finance like Nashville, NY and LA. I'm simply sharing what I know with the people who have asked. This video is unavailable. I thought that I might loose business opportunities by providing a sample of a plan that I’ve done. Fuirthermore, (And I have always, always wondered this), how the heck can ANYONE project music sales for a startup act? Thanks again! This post is purposely in direct contradiction to that section in ReWork for two reasons: 1.) 4 Ways To Prepare For A Wedding Music Gig, How To Upload Videos And Pictures From Your Computer To Instagram, How To Organize A Music Room For Reviewing Your Audio Recordings, MusicThinkTank Weekly Recap: Organizing A Music Room, How To Plan A Successful Music Festival That Everyone Loves, MusicThinkTank Weekly Recap: Live Music Predictions For 2021. In this industry, before you even write a plan to raise $10K, you better have 1) excellent songs, and 2) a believable strategy that's going to make you into a true, viable business. Music artist business plan sample. Under what circumstances will the folks at Northern Southern ever encounter some question or situation in which they say, "hmmm, i dunno, we better check and see what the plan said", and then crack this thing open and have their answer? However, I don't believe this is the type of plan anyone could sensibly shop to strangers (as investors). I had a few business courses in school so I thought I knew a little bit, at least enough to set the rough outline, but this article (as well as the comments and critiquing!) If you are conversant with the trend on how people become celebrities overnight, you will realize that releasing a music album that is widely accepted, is one of the ways youths and young adults carve a niche in the world today. • I am in the cartoon business. Example Business Plan for Artists (Word doc). Keep up the good work! Just what I needed! Notify me of follow-up comments via email. Independents should protect their right to call, bullshit, so I'm glad you were man enough to do so. Although, I would love it to be possible. Figuring out both their strengths and weaknesses can help you develop a plan for your own art business and gain a competitive advantage. If the thought of sitting down to create a music marketing plan makes you cringe, you’re not alone. A Breath of Fresh Air!!! This really helped me put everything together in one place. Kevin, I'm glad the topic of music business plans has come up, because I've been trying to wrap my head around them for a while. The over-all music economy is tiny. All I can say is that they would have been better off by knowing a little bit more about their business. I’ve put together a list of business books for artists: http://jacquelineboss.com/2017/11/25/10-art-business-books-learn-how-to-sell-your-art/. Thanks. Music schools are the best place for anyone to learn the right music, as they will be taught from the basics. I will edit films. It’s great to see an honest, physical example of a business plan – thanks Cory! Really thankful for sharing. Polyphonic looks interesting. Sure, most (not all) artists know how it goes: ⁃ record and album, market it, promote it and distribute it. All rights reserved. I can't say if Kurt, Jimmy or any other popular musician has taken this path. Thank you! I'll say for the most part, the majority of what I planned for (or more so my goals) got accomplished and I'm moving on to rehashing out things for 2011 that I simply did not get to this year. People like to copy plans instead of learning the steps or hiring a business plan writer like myself. It's possible, but unlikely. What do they do for fun? of this business plan. You’ll know what other artists are doing. Wow! What do 30 year old men do on a beautiful day like today? In full celebration of all right brainers…here’s to your unlimited success:-). But once you have one, you’ll find that your marketing becomes much more systematic and organized. Then you take your marketing tool(s) of choice and examine the industry standards on say, pay per clicks (if you plan to use internet promotion). Nice piece Kevin. Performance to Promote the Human Spirit (Katie Zaffrann). Thanks for taking the time to read and comment. I really want to like it, but after reading it a few times, I’m still lost. Start by reviewing your finances. Obviously companies need to incur some startup costs, but for a PLAN, this certainly seems to end on a bit of a cliffhanger! Look at artists that are performing in venues operated by Live Nation. Before, big labels would sign the artists and then handle their music marketing strategy and promotional activities. So, if you are making a solid offer to work with one of my artists, to create living proof, please mail me off-site and let's talk about it. There's a label, production company, publisher, or management company in every town now. A solid plan template/example might provide a detailed step by step plan on how similar artists are making money. Keveleetmusic[at]gmail347-688-5383@eleetmusic. Remember, I didn't make these rules, I'm just presenting a way to bridge the two truths. Over the years I have tailored these plans to mirror the needs of the ever changing music industry. ONLINE DEMO START FULL VERSION. I … 50 editable start-up printables in one convenient download. I see exactly where you are coming from and I intend to help you understand where I think you may be missing my point. Some firms asked me to submit but I don’t know how to draft it. Strategy for a viable business. This is kind of advanced. "As Justin said, the plan is lacking in substance (sorry)". Example Business Plan for Artists (Word doc) The first thing I ask every artist when we start working together is if they have a business plan. That's a small target to aim for, for most artists. I’m looking forward to doing the seminar on how to sell your artwork online. In any event, here are my arguments. Without further ado, I present to you a sample music business plan for indie hip hop group, The Northern Southerners. Terry McBride's Nettrwerk Group started a joint venture fund called Polyphonic where his company's intent is to invest in artists that are in a place where they could grow with the help of outside funding. The music comes first; music sales, merch sales, touring, selling stuff - these are obvious things. Many of theses artists are making money, and not all of them are legacy artists, and not all are signed to major labels. Terry McBride's Nettrwerk Group started a joint venture fund called Polyphonic where his company's intent is to invest in artists that are in a place where they could grow with the help of outside funding. I did some looking and it turns out there aren’t a lot of pre-made business plans out there for artists, so, I brought Jennifer Lee, author of Right Brain Business Plan, here to share her creative ideas for business plans. Jimi Hendrix: restart your career as a black, psychedelic rock star in another country where black people are still a novelty, by supporting Gene Pitney and Engelbert Humperdinck, then return to your country of birth and try to start your new career there by supporting the Monkees. Thanks Cory and Jennifer, for sharing this information, it’s always good to know more about how I can do more on my art business. Free Download. There are all sorts of books out there telling people not to plan. Our sales and marketing team will be recruited base on their vast experience in the music industry and they will be trained on a regular basis so as to be well equipped to meet their targets and the overall goal of the organization. And as the world of pop is full of similarly successful musicians who have had chaotic careers that they couldn't have possibly planned for, I would say, though there might possibly be exceptions (and I would love to hear about them - honestly, that's the point of my comments) who started off with a business plan as opposed to a dream and a riff, basically, success from chaos is the norm and to state otherwise needs proof. Watch Queue Queue It's a plan that close friends with money to burn (in a wood stove) might invest in. Creating a Successful Business Plan (for the Artist) The following document was created strictly for those interested in understanding the different aspects of a business plan. • I am in the theatre business. Just need help starting a creative business. YOUR FINANCES. Thank you for showing me my first step toward creating a business out of my artwork…. Creating a music marketing plan might seem like a lot of work. Thanks for reading and asking some very good questions. Great question. Keep the comments coming everyone! You’ll know how to get where you want to be. Artists of all stripes grapple with the struggle of art versus commerce. I am retired and can finally dedicate my time to doing the thing that I love the most, painting watercolor illustrations. However, even if it did, my overarching question remains; how can ANYONE predict revenue or sales in this music industry for new products or artists? I'll leave all of my contact info at the bottom of the post. The marketing plan includes a detailed description of the artist’s musical works, best tracks, and compositions, etc. It is exactly that. Think of a business plan as a big budget. The Northern Southerners came to me for a business plan to submit to a family friend that was already interested in investing, but wanted to see their business on paper. This statement should encompass what you are looking to achieve as an independent artist, whether it’s “I want to be the number one independent artist in my city” or “I want to form a partnership with a major label.” You can keep on dreaming and believing that one day all of your musical dreams will come true. Invest the majority of any money made in a nightclub that loses money hand-over-fist (and don't buy the building it's in, just spend hundreds of thousands of pounds on its refurbishment). Not sure why I'm expected to include this in the plan. I know nothing about blogging, or setting up my own web site. I guess I just don't see how "spend money on a publicist and promoter" equals a marketing plan. People like to copy the plans instead of learning the steps or hire a business plan writer like me. What did it cost to get there? As in, “I help artists dispel the starving artist myth”? Regards, Again very useful and very important for everyone. It’s really something I’ve always known I needed to do. I'm not trying to sell you a book (yet), 2.) One thing I learned as I implemented my plan was that some things took longer (and more $$) than I wanted and I had to learn to be okay with that. One could possibly raise money if they 'plan' to hire the right humans and execute a 'plan' that has historically (at least over the last ten minutes) worked. Let's try some theories out with you. Savor the Colors of a Moment (Ann Rea).] I have nothing but 5 good paintings right now. I had no idea how to get this started. In the future, I see investors providing funding for well organized groups that have traction and a working business model. I didn’t realize that I already had lists covering most of the sections. Find a sample business plan for scrapbooking, art supply, gallery, fabric, stained glass supply, or other arts and craft supplies related business, and start writing a business plan to make your dream a reality. But the thing is is that it was my first one and I had no idea how it played out in reality. I read a good book recently, "Rework", that had an interesting chapter on plans--thought I'd see what your reaction was. Just the process of writing everything down becomes a way to clear your head and see the way forward. Hi Cory & Jennifer, Cheers. What was/is (past, present, and future) their business plan? Enter your information below to add a new comment. For those of you who haven’t read my previous posts on this topic, I’ll briefly bring you up to speed. Was as easy as having an idea and going for it, what should in. Of thing ; - ). will also have to believe me or trust my... This post has been updated since its 2009 original publish date creating a business plan template money... They asking you for t have to eat up your hard earned profits if you ’ ll to! Blowing smoke when it comes to the moon '' is no easy task missing my.! 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